Chipotle Founder to Reinvent Lunch Again
Steve Ells, founder of Chipotle, is set to revolutionize the lunch experience once again with his new venture, Kernel. Focused on plant-based offerings cooked by robots, Kernel aims to streamline the fast-casual format, reducing labor and kitchen space costs. Ells envisions a future where lunch is ordered through an app, with minimal human interaction, and customers retrieve their food from secure metal cubbies. The menu features a concise selection of vegan options, including meatless burgers, sandwiches, salads, and vegetable sides. Ells, known for his meticulous approach to food, brings in seasoned chefs to craft Kernel’s offerings. Despite potential nostalgia for traditional lunch experiences, Ells believes customers prioritize speed, price, and convenience in the ever-evolving landscape of fast-casual dining. For additional details, click here to access the full article from New York’s Grub Street.